Department of

Concentration: Media & Arts Management

Leverage your passion for the performing arts or new media into a sustainable, successful career.

The Media and Arts Management concentration at MMC helps students develop the valuable behind-the-scenes skills they’ll need to forge a viable professional path in New York City’s revered arts world.

Our students have once-in-a-lifetime opportunities to take in performances, meet with company directors, and complete challenging internships at organizations ranging from the small and experimental to iconic Broadway theatres. In class, you’ll build a strong business foundation, and outside of the classroom, under NYC’s bright lights, you’ll have the rich, inspiring learning experiences that will teach what it takes to keep the arts alive. 


General Education: 42 Credits
Major: 39 Credits
Elective Credits: 39 Credits


 BUS 100 The Contemporary Workplace  3
 BUS 210 Marketing 3
 ACCT 215 Principles of Accounting I 3
 BUS 316 Organizational Behavior 3
 IT 330 Business Management & Information Technology 3
 BUS 403 Strategic Management 3

NOTE: Since some of the courses in this program have prerequisites, the specific program should be arranged in close collaboration with a business faculty advisor.
NOTE: Business majors must pass MATH 113 or a higher level math course with at least a C.
NOTE: All OPEN ELECTIVE courses must be chosen such that a total of 90 credits are in the liberal arts.
NOTE: A student rece


ART/DANC/THTR 290 History & Mission of Arts Institutions  3
ART/DANC/THTR 392 Fundraising & Marketing for the Arts  3
JOUR/COMM 395 Media, Law, and Ethics or BUS 277 Legal Environment of Business 3
BUS 335 Digital Marketing 3
ECO 210 Macroeconomics or ECO 213 Microeconomics 3
Choose two of the following courses: 
ART 320 History of Museums and Collections  3
ART 210 Digital Imaging I 3
ART 237 Graphic Design I 3
ART 316 Digital Illustration 3
ART 352 3-D Animation 3
BUS 207 Entrepreneurship 3
BUS/COMM 232 Advertising  3
BUS 293 Public Relations 3
BUS/COMM 306 Advertising and Society  3
BUS 313 Sales Management 3
BUS 324 Entrepreneurial Finance 3
BUS 352 International Marketing  3
BUS 378 Consumer Behavior 3
COMM 225 New Media Techniques 3
JOUR 310 Arts and Media Reporting and Criticism 3
MUS 208 The Business of Music 3
THTR 226 The Business of Broadway 3

Faces of MMC

  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/2284-brenelle-braganza"><img src="/live/image/gid/125/width/215/src_region/0,0,1280,1280/16627_IMG_9516_2.rev.1518560484.JPG" alt="Brenelle Braganza" title="Brenelle Braganza" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> Hi!  I’m Brenelle Braganza, class of 2019. I’m currently a junior, triple majoring in Entrepreneurship, Finance and Marketing, and minoring in Accounting and Economics.  At MMC, I am involved in diverse extracurricular activities on campus, including the following positions: Treasurer of the Student Government Association (SGA); President of Unbranded (Fashion Marketing Association); the Vice- President of Global Citizen Society; Cultural Peer Mentor and Peer Leader for the NYC Seminar.</p></div><div class="lw_profiles_name"><a href="/live/profiles/2284-brenelle-braganza">Brenelle Braganza</a></div><div class="lw_profiles_104"><p> Class of 2019, Majors: Entrepreneurship, Finance, Marketing</p><p> Minors in Accounting and Economics</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/2283-camille-lagrua"><img src="/live/image/gid/125/width/215/src_region/0,0,2142,3200/16625_Camille_Senior_Photo.rev.1518559486.jpg" alt="Camille LaGrua" title="Camille LaGrua" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p>  In the fall of 2017, Camille interned with the fashion magazine and luxury accessories e-commerce website: <em>Editorialist</em>. At <em>Editorialist</em>, the interns were given a large amount of responsibility right away, so Camille got to see the all inner workings of how a magazine and e-commerce site are run.</p></div><div class="lw_profiles_name"><a href="/live/profiles/2283-camille-lagrua">Camille LaGrua</a></div><div class="lw_profiles_104"><p> Business with concentration in Fashion Marketing, Class of 2020</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/1305-natalie-palmarozza"><img src="/live/image/gid/125/width/215/src_region/0,0,678,678/9815_redo_natalie.rev.1472490810.jpg" alt="Natalie Palmarozza" title="Natalie Palmarozza" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> Natalie graduated with a double major in Management and Marketing.</p></div><div class="lw_profiles_name"><a href="/live/profiles/1305-natalie-palmarozza">Natalie Palmarozza</a></div><div class="lw_profiles_104"><p> Class of 2016, Management and Marketing major</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/846-ethan-gwirtz"><img src="/live/image/gid/125/width/215/src_region/94,0,884,789/4246_ethan.rev.1472490809.jpg" alt="Ethan Gwirtz" title="Ethan Gwirtz" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> “Most of all, I enjoyed the smaller classrooms where you have a voice and aren’t a number in a huge auditorium.  Also, having NYC as my campus was fantastic, as many classes and relationships afforded me opportunities to see part of the city, including parks, museums, and even trading floors on the NYSE, Morgan Stanley, and an assortment of other Wall Street offices.”</p></div><div class="lw_profiles_name"><a href="/live/profiles/846-ethan-gwirtz">Ethan Gwirtz</a></div><div class="lw_profiles_104"><p> Class of 2009, Major in Finance</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/1482-sindelt-flores"><img src="/live/image/gid/125/width/215/src_region/0,0,750,722/11740_sindelt.rev.1472490809.jpg" alt="Sindelt Flores" title="Sindelt Flores" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> “Having the ability to connect entertainment and business was an amazing experience.”</p></div><div class="lw_profiles_name"><a href="/live/profiles/1482-sindelt-flores">Sindelt Flores</a></div><div class="lw_profiles_104"><p> Class of 2018, Business Major, Media & Arts Management concentration</p><p> Music Minor </p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/2044-gabby-wright"><img src="/live/image/gid/125/width/215/src_region/0,0,596,894/15491_gabby.rev.1497288248.jpg" alt="Gabby Wright" title="Gabby Wright" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p><em>“Marymount Manhattan College was amazing and I am so thankful to have received such a wholesome education. I have been praised for my abilities to continuously find work that pertains to my degree, and want to share my love for MMC with anyone who wants to know more!”</em></p></div><div class="lw_profiles_name"><a href="/live/profiles/2044-gabby-wright">Gabby Wright</a></div><div class="lw_profiles_104"><p> Class of 2102, Major: Business with concentration in Media and Arts Management</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/1682-tamaki-kern"><img src="/live/image/gid/125/width/215/src_region/0,0,754,640/13578_1604648_582301465179569_442259660_n.rev.1467053700.jpg" alt="Tamaki Kern" title="Tamaki Kern" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p><em>“A week after graduating with a BS in International Business and an Economics minor, I joined UBS in their Wealth Management division in Weehawken, NJ.”</em></p></div><div class="lw_profiles_name"><a href="/live/profiles/1682-tamaki-kern">Tamaki Kern</a></div><div class="lw_profiles_104"><p> 2016, BS International Business</p><p> Minor: Economics</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/1315-alyssa-amato"><img src="/live/image/gid/125/width/215/src_region/0,0,2048,1561/12325_alyssa.rev.1457019602.jpg" alt="Alyssa Amato" title="Alyssa Amato" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p><em>“As a junior I interned at an online magazine, The Stylish Sophisticate as a Stylist and Editorial Assistant. During my internship, The Stylish Sophisticate teamed up with a fashion house called Bene Rialto and ran a fashion contest with them on our website. It was a great time to be involved with the magazine because I was able to see the inner workings of what it takes to set up a fashion contest and use social media for advertising.”  </em></p></div><div class="lw_profiles_name"><a href="/live/profiles/1315-alyssa-amato">Alyssa Amato</a></div><div class="lw_profiles_104"><p> 2016, B.A Business</p><p> Minor in Fashion Studies</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/2072-sindelt-flores"><img src="/live/image/gid/125/width/215/src_region/0,0,750,1000/15810_umbra-institute--marymount-manhattan-in-italy_flores_lo-res.rev.1500668583.jpg" alt="Sindelt Flores" title="Sindelt Flores" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p><em>“Being a liberal arts school, they don’t want you to just study for your specific Major, they want you to explore and learn from other things,” explained Sindelt before describing the study abroad office as being helpful and encouraging. As a result, she feels she has been able to take an interdisciplinary approach to her education, enabling her to confidently relate to people of diverse backgrounds. In conclusion, Sindelt shared that she felt Marymount Manhattan played a significant role in her decision to go abroad. She now feels more prepared for her future career in the business field.”</em></p></div><div class="lw_profiles_name"><a href="/live/profiles/2072-sindelt-flores">Sindelt Flores</a></div><div class="lw_profiles_104"><p> Class of 2018, Business Major with concentration in Media and Arts Management</p><p>  </p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/843-dominique-studer"><img src="/live/image/gid/125/width/215/src_region/119,0,603,483/4863_dominique_studer-_photo.rev.1472490809.jpg" alt="Dominique Studer" title="Dominique Studer" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> “The Business Management Program at Marymount Manhattan College has given me the resources and knowledge to succeed. Through various core classes and electives, it prepared me well for Wall Street and the volatile global market. I graduated in 2011 with a degree in Business Management, concentration in Marketing and minor in Hispanic Studies.”</p></div><div class="lw_profiles_name"><a href="/live/profiles/843-dominique-studer">Dominique Studer</a></div><div class="lw_profiles_104"><p> Class of 2011, Major in Marketing</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/842-austin-nelson"><img src="/live/image/gid/125/width/215/src_region/36,21,455,440/4097_austin_nelson.rev.1472490809.jpg" alt="Austin Nelson" title="Austin Nelson" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> “Being able to work on the Rachael Ray show set, help out with product giveaways, and more has put me in a ‘real world’ environment to prepare me for life after graduation.” </p></div><div class="lw_profiles_name"><a href="/live/profiles/842-austin-nelson">Austin Nelson</a></div><div class="lw_profiles_104"><p> Class of 2014, Major in Marketing</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/1306-harrison-fung"><img src="/live/image/gid/125/width/215/src_region/0,0,1238,1650/9816_harrison_fungphoto.rev.1472490810.jpg" alt="Harrison Fung" title="Harrison Fung" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p class="p1"> In his senior year, Harrison Fung, a B.A. Business major with a concentration in Social Entrepreneurship completed a summer internship at Engalitcheff Institute on Comparative Political and Economic Systems (ICPES) in Washington D.C. </p></div><div class="lw_profiles_name"><a href="/live/profiles/1306-harrison-fung">Harrison Fung</a></div><div class="lw_profiles_104"><p> Class of 2015, B.A. Business with Social Entrepreneurship concentration</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/2030-rachel-summers"><img src="/live/image/gid/125/width/215/src_region/0,0,482,683/15077_image1.rev.1493228396.jpg" alt="Rachel Summers" title="Rachel Summers" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p><em>“Rachel truly appreciated Marymount Manhattan College for its knowledgeable professors and variety of programs that have helped her further her goals in business and in acting.”</em></p></div><div class="lw_profiles_name"><a href="/live/profiles/2030-rachel-summers">Rachel Summers</a></div><div class="lw_profiles_104"><p> Class of 2016, Double major in International Business and Marketing</p><p> Minors in Accounting and Theatre Arts</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/848-alexandra-kaprielan"><img src="/live/image/gid/125/width/215/src_region/0,0,240,240/4073_alexandra_picture_-_study_abroad.rev.1472490809.jpg" alt="Alexandra Kaprielan" title="Alexandra Kaprielan" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p> “The best thing about studying abroad is that I got to immerse myself in a city that I love. Paris was an amazing place to spend a year and it allowed me to easily travel all over Europe while perfecting the language that I love and meeting new people from all around the world. While I was in Paris I only studied French and completed my Minor there. The best way to learn a language is to be completely immersed.”</p></div><div class="lw_profiles_name"><a href="/live/profiles/848-alexandra-kaprielan">Alexandra Kaprielan</a></div><div class="lw_profiles_104"><p> Class of 2013, Major in International Business</p></div>
  • <span class="lw_profiles_image" style="float: left;"><span class="lw_item_thumb"><a href="/live/profiles/847-kirstin-gwirtz"><img src="/live/image/gid/125/width/215/src_region/111,0,741,630/4550_kirstin_photo.rev.1472490809.jpg" alt="Kirstin Gwirtz" title="Kirstin Gwirtz" class="lw_image" width="215"/></a></span></span><div class="lw_profiles_103 styled-link"><p><em>I really liked Marymount’s small class sizes and individual attention received from professors. Both professors and advisors took an interest in your education and wanted to make sure you succeeded while in school and after graduation. Marymount also gave me the opportunity to pursue a double major in business and dance which was a wonderful experience supported by both departments. I also enjoyed having NYC as a campus, where there are so many things to explore and do. “</em></p></div><div class="lw_profiles_name"><a href="/live/profiles/847-kirstin-gwirtz">Kirstin Gwirtz</a></div><div class="lw_profiles_104"><p> Class of 2010, Major in Dance and Business Management</p></div>