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Emily Goldsmith, Ph.D.

Assistant Professor of Marketing

Dr. Goldsmith completed her Ph.D. in Business at Baruch College’s  Zicklin School of Business. She also holds a M.S. in Marketing and Bachelor’s degrees in Marketing and Psychology from the University of Florida.

Dr. Goldsmith teaches Marketing, Digital Marketing, and Strategic Management. Her research focuses on consumer behavior and examines how threats to the sense of self, influence consumption behavior. Prior to joining Marymount, Dr. Goldsmith taught marketing and business courses at Baruch College.

Title/Position

Assistant Professor of Marketing

Department

Business

Email

egoldsmith@mmm.edu

Phone

212-517-0634

Degree(s)

B.A. & B.S., University of Florida

M.S., University of Florida

PhD, Baruch College

Recent Work

Recent Publications:

Carvalho, S. W., Luna, D., & Goldsmith, E. (2019). The role of national identity in consumption: An integrative framework. Journal of Business Research.

Research

Dr. Goldsmith’s research focuses on how consumption behavior changes when a person’s sense of self is threatened. This includes research on identity, differences in public and private behavior, and depicting the self on social media.

Teaching

Marketing (BUS 210)

Advertising and Society (BUS 306)

Digital Marketing (BUS 335)

Marketing Research (BUS 345)

International Marketing (BUS 352)

Strategic Management (BUS 403)

Office Hours

Tuesdays 2:30 - 4:30

Thursdays 10:00 - 12:00

& by appointment

Location

Carson Hall 514